Amit Chandarana Joins Transax as Strategic Advisor

Transax, the Connected Commerce platform for non-auto industries, has announced that Amit Chandarana, a veteran in digital retail, has joined their team as a strategic advisor. This collaboration demonstrates Transax's commitment to providing dealers and their customers a seamless, flexible buying experience through connected commerce.

Transax developed its platform with dealerships as a primary focus. Through connected commerce, Transax simplifies dealership processes while offering an intuitive user experience to drive more conversions. In April, Transax formed a strategic collaboration with Chandarana to leverage his extensive experience.

Chandarana has played a crucial role in the success of companies such as Toyota and Roadster. His expertise in scaling digital retail platforms and building ecommerce teams aligns perfectly with Transax's objectives. He sees a great opportunity to modernize customer experiences in the non-auto sectors.

"I've been super impressed with the seamless tech Josh and the Transax team have built," said Chandarana. "I truly think it can help the non-auto industries modernize the experience for customers and associates."

Kaitlyn Coxon, Director of Marketing and Communications at Transax, added, "We are excited to have Amit join the team. His understanding of the markets and our products will positively influence Transax and our dealer and OEM partners." Chandarana's goals and values align with Transax's mission to deliver high-value products in underserved markets.