Beaconsmind Group Expands Partnership with Leading European Retailer

beaconsmind Group, a prominent SaaS provider in location-based marketing and analytics, has enhanced its partnership with a leading European retailer. The innovative "Auto App Login" feature by beaconsmind has been successfully integrated into approximately 940 stores across Germany and Europe. This feature allows customers to automatically connect to Wi-Fi upon entering a store, elevating their shopping experience. This marks the first significant rollout of such technology by a major European retailer.

Previously, the retailer utilized beaconsmind's CloudWi-Fi for centralized Wi-Fi management. The new addition of Auto App Login ensures customers enjoy uninterrupted Wi-Fi connectivity without the need to repeatedly log in. This advancement facilitates personalized digital communication at the Point of Sale (PoS) and enriches the digital shopping experience. With the implementation of Auto App Login, the retailer's existing IT setup is significantly enhanced to be more customer-friendly.

Jonathan Sauppe, CEO of beaconsmind Group, expressed satisfaction with the expanded collaboration, citing it as evidence of the company's expertise in innovative Wi-Fi infrastructure. He emphasized that beaconsmind's tailored smart solutions significantly upgrade the digital services companies can offer.