Icewear Launches Black Sheep Collection in Germany

Reykjavik-based Icewear has introduced its Black Sheep Collection to the German market this fall 2024, marking a significant expansion. This Icelandic brand is noted for its innovative use of wool, aligning the launch with Iceland's cultural sheep round-up event, "réttir." The collection is designed to enhance the sustainable use of materials while meeting the quality demands of outdoor enthusiasts.

The revolutionary aspect of the collection is the wool insulation made from leftover yarn production, previously wasted. This approach not only promotes sustainability but also supports local Icelandic sheep farmers. Icewear's wool is known for its unique properties developed over generations, including water resistance and high insulation, making it ideal for outdoor wear.

The Black Sheep Collection delivers wool-insulated jackets, vests, and pants catered to Germany's outdoor community. The garments boast lightweight, antibacterial, and temperature-regulating features suitable for the country's cold winters.