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SAILUN on the Home Straight to THE TIRE COLOGNE 2024
Frankfurt, June 1, 2024 - SAILUN Europe is nearing the end of its "ROAD TO COLOGNE 2024" tour as it prepares for THE TIRE COLOGNE event on June 4. The tour stopped in several countries, including Italy, Spain, France, England, Poland, and Germany, to showcase SAILUN’s innovative tyres and build relationships with European distribution partners.
In Poland, the Audi Q4 e-tron visited LATEX Opony, a leading tyre dealership. CEO Tomasz Groehl emphasized LATEX’s role as a reliable partner in Central Europe. The company boasts more than 390 employees and an extensive inventory, ensuring high-quality products and services.
The final leg included a stop in Germany at Reifen Straub GmbH, a long-time partner of SAILUN. The family-run business, founded in 1964, specializes in tyres and related systems and prides itself on speedy delivery and high-quality service.
SAILUN aims to impress at THE TIRE COLOGNE with its EcoPoint3 technology and new tyre portfolio. Marketing Director Stephan Cimbal stressed the importance of setting new industry standards and strengthening relationships for future growth.
R. E.
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